The Most Improved Car Manufacturer of The Decade Is…….Hyundai
News media release 2nd September 2011
Hyundai Motor Company has been awarded the most improved car manufacturer in Auto Express magazine’s '10 Years of Driver Power' survey in the United Kingdom. From a total of over 300,000 surveys received over the last 10 years of the annual Driver Power survey, Hyundai has gone from being one of the poorest performing manufacturers for customer satisfaction to one of the five best brands.
Hyundai’s customer satisfaction rating has risen by over eight per cent in the last 10 years from 78.12 per cent in 2002 to 86.34 per cent in 2011. No other car manufacturer has made such a dramatic leap forward over this period. This achievement is also mirrored by a dramatic rise up the best manufacturer chart from 28th place in 2002 to fourth place in 2011.
Performing strongly in the reliability and satisfaction poll since its launch in 2007, the Hyundai i30 is rated fourth in the Top 50 cars of the decade. i30 sent shockwaves through the industry last year when it was named the most satisfying car in Britain in the 2010 Driver Power survey and its accolade as the fourth best car of the decade showcases the quality and reliability of the latest Hyundai product line-up.
“No brand has taken such a massive leap over the past decade as Hyundai,” said Acting Editor for Auto Express, Graham Hope. “Its range now is unrecognisable from 2002, and our readers regularly tell us that they are both pleased and proud to own a Hyundai, which is reflected in its meteoric rise up our Driver Power ratings. And the company looks set to achieve even greater things in the years ahead.”
Locally, when it comes to customer satisfaction and value for money, Australians have also chosen Hyundai over other automotive brands in an independent survey conducted by the country’s leading market research professionals, Colmar Brunton, on behalf of CANSTAR Blue. Hyundai was voted by the customers as offering the best value for money and Hyundai sedan owners to be the most satisfied overall of all sedan customers in the automotive category.
“Both these accolades are strong endorsements of Hyundai’s commitment to quality and customer satisfaction,” said Oliver Mann, Hyundai Motor Company Australia’s Director Marketing. “We are delighted our vehicles are being recognised in such highly respected surveys.”
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For more information on these surveys, visit:
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